Content Marketing

Content Development & Curation

Content marketing should be at the heart of your marketing efforts. Its purpose is to entice and preserve customers by consistently developing and curating relevant and beneficial content with the intention of influencing or augmenting consumer behavior. It is a long-term strategy that focuses on owning media, not leasing it.

Content marketing covers a wide array of material, like website copy, blogs and presentations, all of which put meat on the bones of your website and help build up your website’s SEO. Content tells your potential customers who you are, what your company values and why they should choose you.

Radical has experience developing content marketing strategy and creating content for a wide array of customers in industries that run the gamut from healthcare to non-profit to legal services.

We can help you reach your intended audience and turn them into customers through:

- Website copy

- Blogs

- Whitepapers

- News articles

- Journal articles

- Slideshows